Description
Attend and earn 0.5 CPD/CPE hour
* This interactive online recording includes questions and quizzes requiring critical thinking about the topics, so you have no annual limits to the number of points/hours you can claim with this format of learning. Please verify with your CPD rules
Chair
Garry Williams KC, Richmond Chambers
Leveraging IP to Increase Business Value and Attract Investment
- What should a company do about IP to make themselves look more investable
- Tricks and tips to help create more value in the business
- Adopting a coordinated approach to IP, why is this good for business and how do implement this
Presented by Anton Blijlevens, Principal, AJPark Law
Learning Objectives:
- Understand how coordinated IP strategies can enhance business value and attract investment opportunities
- Learn practical steps for managing and leveraging IP to strengthen a company’s market position and investor readiness
Presenters
Garry Williams KC, Richmond Chambers
Garry Williams has more than 20 years' experience of civil and commercial litigation. He started his career at Russell McVeagh in 1992, where his work focused on commercial litigation and contentious intellectual property matters. In 1997, Garry went to the UK where he worked for Nabarro Nathanson and then Olswang. On his return to New Zealand in 2003, Garry joined Bell Gully and was a member of that firm's litigation department until moving to the separate Bar at the beginning of 2014. He is now a member of Richmond Chambers, the specialist advocacy and advisory set located in the General Buildings on the corner of Shortland and O'Connell Streets in the heart of Auckland's CBD and legal precinct. Garry accepts instructions in most areas of civil litigation and he has particular expertise in intellectual property matters. He is an experienced trial and appellate advocate, having appeared many times in New Zealand's superior courts and specialist tribunals. Garry is on the Faculty of the NZLS Litigation Skills Programme. He is also a member of the Trans-Tasman and New Zealand Committees of the Intellectual Property Society of Australia and New Zealand (IPSANZ).
Anton Blijlevens, Principal, AJPark Law
Anton joined AJ Park in 1994 after graduating from the University of Canterbury with a Masters degree in mechanical engineering. He gained his law degree from The University of Auckland in 2004. Experienced in IP protection strategies and conducting IP audits for mechanical and manufacturing technology firms, Anton has a track record of helping exporters be successful locally and internationally. As head of AJ Park‚ specialist China team, Anton provides IP strategy advice to Australian and New Zealand companies looking to do business in or with China. His clients come from diverse industries such as packaging, marine engineering, aviation, agritech, and heavy engineering. Anton has received many industry awards including a listing as one of New Zealand‚ top legal practitioners in the field of patents in the 2017 Expert Guides. He was also listed as one of the world‚ leading patent professionals in the 2016 IAM Patent 1000 index.
