VIDEO: Session 2: Commercialisation of Trade Marks (3 CPD/CPD Hours)

Session ID: OND186NZ07B
Date: Thursday, 21 June 2018
Venue: This seminar was recorded in

Recorded seminars


State:  CPD:3
Standard $405.00


Session Content

Date: June 2018
Seminar Recording

Attend and earn 3 CPD/CPE Hours

Between recent and upcoming legislative changes, an always evolving trade marks sector, and ever increasing globalisation, there's never a dull moment for trade mark specialists who want to ensure they're at the top of their game. Get up to date on the latest developments in the area, refine your practice and procedure skills in trade mark disputes and gain valuable insights into commercialisation issues that will be at the top of your client's mind.

Chair: Joanna Lawrence, Counsel, Ashurst

Infringement and the Internet

  • Infringing domain names
  • Use of deceptive signs on websites
  • Offshore targeting
  • Keywords and metatags

Presented by Warwick Rothnie, Barrister, List A Barristers, Recommended Intellectual Property Junior Counsel, Doyle's Guide, 2017

Globalisation of Trade Marks

  • Impact on trade mark owners' rights in Australia eg. parallel imports
  • Division of trade mark ownership rights around the globe
  • The impact of globalisation on trade mark rights
  • Tips and traps for trade mark owners looking to expand overseas

Presented by Melissa Marcus, Barrister, Aickin Chambers and Kerryn Underwood, Special Counsel, KWM

Commercialisation and Branding Strategies with Consideration of Recent Court Decisions

  • Commercialisation and the effect of conflict with other marks
  • Decision points throughout the life of a trade mark
  • Anchorage Capital Partners v ACPA,, F1

Presented by Martin Earley, Director, Baxter Patent and Trade Mark Attorneys


Chair: Joanna Lawrence

Warwick Rothnie

Warwick Rothnie is a barrister practising in all aspects of intellectual property law and, generally, commercial law; appearing mainly in the federal courts and before IP Australia. Prior to coming to the Bar, he was a partner in the intellectual property and telecommunications group at (then) Mallesons Stephen Jaques. He is a contributing author to Lahore, Lindgren and Rothnie, Copyright and Designs and, since 2013, the specialist contributor to Lahore's Patents, Trade Marks and Related Rights on patent validity. Warwick is a Senior Fellow at the University of Melbourne teaching Patents Law and will be teach the Australian Design Law subject in the postgraduate program at Monash University in 2018He is one of WIPO's UDRP panelists and blogs at His memberships include the Law Council of Australia's Intellectual Property Committee, IPSANZ, AIPPI Australia and the Copyright Society of Australia.

Melissa Marcus

Martin Earley

Kerryn Underwood

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"Excellent, very thought provoking with great notes to reference later"

Delagate - Public Law and Local Government – Auckland, March 2017


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